By the end of World War II, Zippo had become a national treasure. Seeking to capitalize on the good will Americans felt toward Zippo lighters, founder George G. Blaisdell decided to take to the streets of America selling Zippo lighters. How better to do that than with a product mobile - a vehicle that is immediately recognizable as representing the iconic Zippo lighter.
The Zippo Jeep® was customized by West Coast Customs ®, the most recognized name in the custom automotive industry. West Coast Customs made significant modifications inside and out to a stock 2011 Jeep Wrangler Unlimited and transformed it into the ultimate Zippo vehicle.